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Google My Business: Take Control of Your Online Reputation

When it comes to your marketing initiatives, you might first think of your social strategy, gaining followers, likes, and shares on popular platforms, or placing a strategic advertisement where it will gain attention. While these strategies are important, there is something you should be doing first and is even more critical: creating a Google My […]

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Bad Social Media & The Money You Are Losing

Those unsure about social media monetization can learn more about the mistakes they’ll want to avoid and how they can approach online branding.
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Your “Marketing Director” With Other Job Titles is Set Up to Fail

Having your marketing director manage everything is a recipe for disaster. Here’s why you need to hire more than one professional to succeed in advertising. […]

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Marketing Technology Statistics & Local Businesses

The King Group helps consumers identify the marketing technology needed to grow small businesses through user statistics. […]

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The ABSOLUTE NECESSITY of Marketing Software for Local Businesses

Marketing software provides essential benefits to small businesses that helps them grow and measure results. […]

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Understanding the Importance of Text Message Marketing

You have many options to consider when maximizing your mobile marketing. One option is sending text messages that you can automate with pre-written content. […]

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How to Monitor and Improve Meta Descriptions

What is a meta description, how to optimize it, and how does it impact a search engine results page (SERP) or social media.
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The Ultimate Guide to Speeding Up Your Website

One important web performance metric is page load time. Learn how delivery networks affect load time and how you can speed up your website. […]

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Clean Up or Throw Away: Should I Update or Delete Old Content?

Search engines love fresh content, but they also reward content that has age and backlinks. So, is it better for SEO to delete or update old content? […]

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